Jessica Alexander ’11

I remember the first time I step foot on Auburn’s campus in 2001. I was in 8th grade and I participated in Alabama All-State Band. I loved everything about the city and the campus. I remember having our practices in Foy and seeing all of the college students hanging out. I knew I wanted to be there.

I still have my acceptance letter that I received in Fall 2004. I was so excited to be an Auburn Tiger. My experience as an Auburn Tiger was definitely one of a lifetime. I was a member of Dunkin’ Darlings, Black Student Union, Tigerettes and Tiger Hosts, and I was a campus representative for the Disney College Program. I was also crowned Miss Black and Gold for the Omicron Kappa Chapter of Alpha Phi Alpha Fraternity, Inc in 2008.

Upon graduation, I had some struggles with finding a position that was a good fit for me. Eventually, I found my sweet spot as a Brand Strategist. I had the opportunity to promote various brands throughout the United States. While in that position, I was crowned Miss Black Alabama USA 2014 and placed in the Top 15 at the Miss Black USA 2014 pageant in Washington, D.C.

In 2016, I founded my company Operation Evolve. We provide unique personal and professional development opportunities that provide you clarity and confidence to walk in your purpose. My signature event is the Boss Babes Brunch. It is the premiere networking event for women in business in the River Region. I am also a motivational speaker and coach and I have had the opportunity to share my story across the state of Alabama and beyond.

I am so grateful for all of my experiences at Auburn University. It has shaped me into the woman I am today. War Eagle!